Multi-channel marketing. The first thing most businesspeople think of when they hear this term is “communications across more than one social media channel.” While this is certainly part of it, multi-channel selling and communications is about so much more.
To make the most of available sales opportunities and audiences in a world where nearly everyone is connected by the internet, multi-channel retailing operations need to deliver customers with just the right message in just the right place at just the right time. That means every aspect of your business needs to be integrated into one system, so you can respond to customer actions and needs anywhere they arise in real-time.
Mastering multi-channel marketing means you are currently:
If you haven’t fully integrated your multi-channel e-commerce systems, the mastery points listed above may seem completely daunting and unrealistic.
But fear not!
You can accomplish all of these goals – and so much more – by implementing a single, robust multi-channel retailing platform. GoECart allows you to manage every aspect of your business anytime, anywhere, from one intuitive dashboard. The system makes it easy to accomplish all the multi-channel marketing goals described above in addition to all necessary omni-channel e-commerce functions like inventory management, shopping carts, CRM, warehousing, order management, reporting and analytics, and more.
Contact us to find out how GoECart can cut your costs, boosts your margins, and increase your sales.